WHO ARE WE
The Anti-Counterfeit Network (ACN) is a Civil Society Organization which aims to bridge the intervention gaps between the multiple stakeholders that affect and are affected by counterfeits and parallel importation. Founded by behavioral change communication, marketing and legal experts, ACN is currently registered in Uganda and Kenya. Registration in Rwanda, Tanzania, Zambia, Nigeria and Ghana is on-going. As an intervention platform, ACN innovates and implements strategies to combat counterfeiting and parallel importation through some of these means;
- *Carrying out research, market surveys and investigations
- *Providing legal redress through advisory, civil and criminal actions.
- * Providing mindset trainings, structured dialogues and behavioral change centered communication to key sector stakeholders and the general public.
- *Creating awareness, championing advocacy and lobbying platforms
- *Developing and supplying innovative solutions and technologies that deter consumption of counterfeit products and limit parallel importation.
Our Philosophy To Work
We are firm believers in our values and the cause for which we dedicate our time, resources, skills and passion. We recognize that the call to tackle counterfeits and parallel importation and/or exportation is not only complex and costly but also politically sensitive - especially in the developing African markets where our efforts are much concentrated. In light of that, we approach our work with this thinking;
Research and Innovativeness based on empirical evidence is paramount.
Strategic partnerships and trustworthiness are of necessity.
Persisting in advocacy and employment of talented experts is a must.
Monitoring, timely evaluation, and tweaking of interventions is critical.
Sensitivity to cultural dynamics while designing multi-cultural interventions is vital in impacting and shifting mindsets and desirable behavior.
Cost of intervention has to make social and business sense for it to be sustainable